The Abbey is Ireland’s national theatre, its work and productions reflect Ireland’s deeper emotions and seeks to nurture home-grown talent while drawing on the best of classic and contemporary theatre.
Work for the Abbey came from deep collaboration with writers, directors and the in-house team, and looked to create an outcome that was always visually arresting and thought provoking.Work completed in Zero-G
Courtney is one of the most ambitious fashion talents currently making waves on the international scene, working as a stylist, columnist and TV presenter. Courntney needed a simple identity and content managed website to showcase her work.
SSP is one of the leading players in the food-travel industry. Work included the design and build of their international and regional websites along with a custom-designed CMS.
I also designed and directed the development for specific sub-brands and customer-facing initiatives like the TravelWise Rewards scheme – a mobile app was designed for iPhone and Android, with a traditional loyalty card and website to support this.
CultureCRAFT is a showcase of the work of 36 makers who have responded to curator Seliena Coyle’s request for them to create an object which reflects their understanding of culture; and of how material objects can carry a community’s shared history and reflect a cultural perspective. Initially part of the Derry-Londonderry UK City of Culture 2013, the exhibition has gone on to the National Craft Gallery in Kilkenny.
The 192pp catalogue features essays on contemporary craft and culture, work from the 36 makers, along with documented residencies and community workshops. The neon sign featured in shots around Derry city was the jumping off point for the bold colour and bright foil on the cover.
Tidal Ventures is a partnership between Bord Gáis Energy and OpenHydro leading the way for the future of tidal energy in Ireland.
The website needed to reassure local residents that putting 20m tall turbines on the seabed would not impact the environment, their health or jobs. The site also needed to explain the legal procedure that allowed Tidal Ventures to operate in the area, and to differentiate the venture from other competitors in the area.
Website design for textile and fashion designer Bel Breen.
Bel’s designs range from plush toys and kids clothes to street wear for men and women. A fun, simple and colourful identity was created, along with art direction for a photoshoot and behind-scenes video.
Pizza e Porchetta takes the best influences in Italian cooking, from New York to Naples. The idea behind the identity was to be simple and contemporary, while taking cues from the industrial heritage of it’s location in the Malting Tower in Grand Canal Quay. The striped repeat pattern is a play on classic NY striped or chequered pizza boxes.
The Abbey’s 2012 production of Sean O’Casey‘s The Plough and the Stars was a massive undertaking – the show was touring to 7 different venues around Ireland and the UK, along with needing to relocate the Dublin production to the OReilly Theatre in Belvedere college due to maintenance work on the Abbey Stage.
Deliverables included an expanded range of posters, new directional and branding elements were created with a 20m long exhibition (which needed to be disassembled and brought on tour), along with an interactive resource pack for students.
Romuald Hazoumè is one of Africa’s leading artists, working across traditional painting, photography, mixed media and video installations. The catalogue was produced for a four month long exhibition in IMMA, and needed to encompass the breadth of the artist’s practice. A folded A5 exhibition guide was also produced which folded out to an A2 poster featuring one of the artist’s iconic shots of bike riders with swollen petrol canisters.Work completed in Zero-G
I design, direct, code, strategise, make and do.
I believe in ideas and using design as a process – in outcomes that affect change over outputs that just look nice. I’m interested in how people communicate visually and transcend slogans, soundbites and brandspeak. I like to work with the best people to get the work done, but love to roll up my sleeves and get hands-on with the process of creating something new. I think that one great sketch that is right is better than three by-the-numbers polished turds. I believe that design can make a difference to business, culture and society – making things simpler, clearer and easier – looking and working beautifully too.
I started out in the Three×3 programme, working in DETAIL. Design Studio, Atelier David Smith and Zero-G. I‘ve worked in Zero-G for the last 5 years and I’m available for individual projects, freelance or a studio position.
Presentation to AtypI Dublin 2012 Conference
Presented at DotConf on Design Thinking
Speaker at Typography Ireland on Text Message and Design Aesthetics
Speaker at Refresh Dublin on Design Process